Keyword Research and Mapping

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Keyword research for SEO

What is Keyword Research and Mapping in SEO?

The practice of identifying relevant and high-performing keywords that your target audience uses to search for information. Keyword mapping involves assigning these keywords to specific pages on your website for optimal visibility.

Long Tail Keywords

Keywords are ideas and topics that define what your content is about. In terms of SEO, they are the words and phrases that searchers enter into search engines, also called “search queries.”

Long tail keywords consist of 3 or more words are preferably use in your content. They may get less search traffic, but will usually have a higher conversion value because they are more specific keyword phrases that visitors more likely to use. The traffic you draw will be better since it is more focused, more committed, and more desirous of your services.

Keyword Mapping / Allocation

Match keywords to the best pages in website (in terms of search intent). If needed, we can create a page if keyword theme is not existing. 

Keyword Research SEO Tools

Google Keyword Planner, Ubersuggest

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